You may not be aware of this, but Pantone announced their Colour of the Year for 2017 is Green. Whilst this may not seem important, it’s vitally so for interior designers, homeowners, property developers and stylists. In this article you will see why Green is the colour of the Year 2017 and why you should use it.
What exactly is Pantone’s Colour of the Year?
The Pantone Colour Institute is renowned worldwide for as the ‘global colour authority’, so clearly they know a thing or two about all things colour.
Every year they choose a Colour of the Year, which reflects what they feel expresses current trends, moods and attitudes and hopefully build a culture or trend for the next year.
For 2017, Pantone have chosen Greenery (Pantone 15-0343) because it symbolises ‘new beginnings’ and is a ‘refreshing and revitalising shade’.
Although sometimes their descriptions can seem a little worthy and deep, the intent is one of confidence, expression and revitalisation, which is certainly worth noting.
Why you should use it
Whether you agree with Pantone on their choice – or concept – of Greenery, the fact remains that artists, designers and creatives worldwide will be influenced and inspired to feature green in their works.
This fact alone is substantiation enough that you should use Green in your colour plans, but there’s still much more besides than merely being fashionable it its favour.
As green is the colour of growth – think grass, and foliage in forests – not only does it evoke thoughts of spring and growth, green is also a very flexible colour in every respect. Individual enough to make a statement, yet mild enough to blend in with most colour schemes, green really is a universal colour.
Another great reason to consider green in your creative ideas – be it clothing, fashion, homewares, furniture, or otherwise – is that you can creative an intentional impression of being ‘on point’ by choosing the Colour of the Year. For those that follow Pantone, they will recognise your colour choice as making a statement, and those that don’t will appreciate your individuality in picking a non-common colour.
Conclusion: why Green is the colour of 2017
In the current climate of Brexit, Donald Trump and other political turmoil, Green is also a symbol of mindfulness and positivity, especially towards change and hope.
When you’re looking to get back to simplicity and authenticity, the Colour of the Year 2017 of Greenery will help give you faith. Every time you use or wear the colour, you’ll be reminded that you made a bold choice, a trendy choice and most of all, an inspirational choice for all things good in your life.
Green also symbolises the environment and recycling, which can not only encourage all to live more considerate and respectfully, but also to help create a better tomorrow for us all.
- Posted by David McGawn
- On September 18, 2017